With Scent of Milano, we wanted to create a collection of five exclusive fragrances reflecting the city’s most iconic districts. Each scent pays tribute to a neighborhood and its personality with bright colors, transforming its unique atmosphere into an olfactory experience.

 The fierce red of Montenapoleone is all about luxury and fashion-forward elegance, while the serene green of Brera channels artistic creativity and tranquility. Navigli’s luminous golden hue brings alive the energy of Milan’s nightlife, just as the sleek grey of Duomo captures its timeless power and sophistication. And then the striking purple of Isola captures youthful confidence and audacity.

 The project was created in respect of the design style established by the agency for the make-up products of KIKO, while considering the role KIKO, as a brand, can take today in the very dynamic world of fragrances.

Moreover, every design decision was carefully crafted to align with KIKO MILANO’s identity, blending modernity, accessibility, and Italian sophistication.

Our expertise has allowed us to envision a design inspired by the cultural and architectural heritage of Milan, where each element reflects our commitment to creative excellence. The design, both minimalist and striking, enhances the sensory experience, offering a perfect balance between innovation and tradition. We believe that a refined finish and monochromatic tones embody a subtle sophistication, while remaining true to KIKO MILANO’s vision. With Scent of Milan, we are not just creating a fragrance collection, but an invitation to live and wear the very essence of Milan.