SKINFOOD

After realizing the flagship concept store for their shops in Korea, centdegrés realized the visual identity for the Skinfood shops along with their POS (publicity on site).

The mission for the creative activists was to tell the brand’s story of putting both food health and skin health at the same level, all through both physical and graphique communication on site.

The graphique elements had to be clear and comprehensive. The natural aspect of the products had to be put forward and all 30+ skincare products had to be identifiable.

We created on site publicity such as big posters explain the composants of the products, but also explanatory flashcards for their website.