PROJECT SIX4ALL

This year, centdegrés teamed with ****Cosmoprof for the Cosmoprof Worldwide Bologna 2022 Factory with a very special project : Six4All, a foundation that can adapt to any skin type.

This year’s featured project was designed by our centdegrés team in collaboration with key international suppliers : Pink Frogs Cosmetics, Marchesini Group, Scandolara and Seriplast A.T. Packaging, Gatto Astucci Spa, and Pennellifaro. This exclusive experience not only aims to celebrate diversity by unveiling your natural beauty with a foundation for all but also allows the visitors to express their creativity and discover the backstage of the industry.

Because we believe in everybody’s beauty, Six4All is all about revealing your unique skin color and texture with a new ritual to express your beauty : 6 shades, 1 combination to find the best match for your skin. Users can choose to mix the product with any of 6 shades of foundation – or none – creating unique, highly personalized looks.  This innovation-driven project is a tailored solutions that will help consumers to find a product that fits their uniqueness.

The Six4All booth was a live experience :

The Six4All booth was designed to give the opportunity to visitors to discover the whole manufacturing process just as if they were in a real factory thanks to a demonstration of all the production phases of the foundation, from making to packing. Then, visitors were invited to unleash their creativity by mixing & blending their own foundation to match their skin color.